Strong Coffee, Stronger Kids: Campaign Overview and Details
- Nov 7, 2025
- 2 min read
Updated: Nov 13, 2025
Campaign Dates: November 17, 2025 – January 31, 2026
Presented by: Coffee for a Cause Foundation
One Page Campaign Overview & Talking Points Below:
Campaign Purpose
At Foxtail Coffee, we believe every cup can create change. Our Strong Coffee, Stronger Kids campaign is all about fueling brighter futures for children in need. Through this cause-driven initiative, we’re raising funds to support youth programs that strengthen kids and families in our communities and beyond.
What: A fundraising campaign led by Foxtail and Coffee for a Cause Foundation to benefit kids in need.
Why: Every cup of coffee has the power to create stronger futures for kids in our community.
How: Guests can donate directly at the register or through the Foxtail app.
Where: All Foxtail locations. PLUS…the store that raises the most donations will receive a prize!
How It Works
Donation Options:
At Checkout (In Stores): Team members can ask every guest: “Would you like to donate to support Strong Coffee, Stronger Kids this month?” Guests can give $1, $3, or $5 in November and choose to round up their total starting from December 15 to January 31.
In the Foxtail App: Guests can add a donation during checkout.
Online: Donations can also be made directly at coffeeforacause.com.
Key Message for Customers
The next few months are all about Strong Coffee, Stronger Kids. With every donation, you’re helping Foxtail Coffee and our Coffee for a Cause Foundation support kids right here in our community. Even a dollar makes a difference!
Employee Talking Points
We want every guest interaction to feel genuine, positive, and purpose-driven. Use this simple line to connect the mission:
“Your donation today helps give kids the strong start they deserve.”
Remember — every dollar counts, and small conversations lead to big impact.
In-Store Materials
To bring the campaign to life in stores, each location will receive:
Toast Screen Display (updated automatically): Featuring campaign details.
Donation Stickers: Guests’ names go on the wall when they donate (just like last year!). These are being shipped with your weekly deliveries the week of Nov 10!
Marketing & Social Media
Digital graphics can be found here that can be used to promote on social media.
Nov 17: Foxtail and CFAC IG collab post announcing campaign launch
November–January: Ongoing posts highlighting donations, stories, and campaign progress
Timeline at a Glance
Date | Milestone |
Nov 7 | Campaign assets shared in Partner Portal |
Nov 17 | Campaign launches in all Foxtail Coffee stores |
Dec 15 | Campaign transitions to “Round Up” messaging |
January 31 | Campaign ends |
Questions? Feel free to email Lauren@coffeeforacause.com.
